The Hindu, September 22, 2016

The Times of India, September 22, 2016

Business Standard, September 21, 2016

The Hindu Business Line, September 21, 2016

VC Circle, September 21, 2016

VC Circle, 12th April, 2016

WestBridge Capital Invest Nov - 2014Rs.98 Crores in Aptus value

Aptus Media campaign 2012

A widely appreciated, Aptus media campaign, focusing on the self employed, clearly communicated the focus of Aptus. It was spread over a period of two months in 2012. Few advertisements from the campaign.

This finance pro won't sit on his laurels

The Economic Times, 9th December, 2010

Aptus targets low income affordable Housing segment

The Economic Times, 25th August, 2010

Former Chola MD floats new housing finance firm

Business Standard, 21st August, 2010

Aptus Housing Finance targets low-income segment

The Businessline, 21st August, 2010